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performing arts events

5 Ways to Market Performing Arts Events on a Tight Budget

When money is tight, promoting events can be tough. But don’t worry. As artists ourselves, we understand this struggle firsthand, which is why we’ve got some smart marketing tips to help get the word out about your performing arts events without spending a lot. 1. Leverage The Power Of Social Media: We get it, social

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digital marketing

5 Real Reasons Why Digital Marketing is Best for Performing Arts

When it comes to performing arts promotion, digital marketing is hands down the way to go. While traditional methods like print ads and flyers still have their place, there’s no denying that going digital is going to make your resources go much further. With a recent study suggesting that this type of marketing generates 50%

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performing arts marketing

Top 6 Most Important Ways To Enhance Your Performing Arts Marketing 

In today’s ever-changing digital landscape, it’s crucial for performing arts marketers to stay ahead of the curve. By adopting the latest trends and techniques, you can effectively reach and engage your audience. So, let’s dive into the top 6 most important ways you can enhance your performing arts marketing. 1. Personalization: First up, personalization is

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arts marketing

Arts Marketing Through Storytelling in 2 Actionable Steps

How many of us feel that marketing is a bad word? Or at least something we hate doing? How many of us feel overwhelmed at the thought of it? The answer: A LOT!  But what if we pivot our thinking and instead of labeling it arts marketing – let’s call it storytelling? As artists ourselves,

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Lessons to be learned from COVID

Do you feel like your arts organization got hit by a bus? Well, the license plate of that bus was “COVID,” and the impact will be felt for years to come.  These past few years have called to the forefront the critical need for the production side and business side of an arts organization to

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